For this assignment I would like to develop Barack Obama’s online presence for his plan for America’s energy and environment issue. I think this is a very important issue to deal with because of our dependency for un-sustainable source of energy. This online presence would definitely invite more sympathy to Obama’s environmental plan. It will also help the president candidate to get more people involve for his campaign.
The target audience for this website is mainly for people who are interested in change in America’s policy about the energy and environmental issues. People who are not an environmentalist but want to make the world they live in a better place. These people range from an 18 year old to an older people. It will also help people who know nothing about environmental issue understand the subject better by providing visual aid and easy to understand graphic or timeline.
On this website, the visitors are hoping to see some sort of comparison between Barack Obama’s plan and John Mc Cain’s plan so that they would know the difference between the two plan. There would probably some fact about what the two had contributed in dealing with the issue while they were senators.
The whole design and feel would most likely be coherent with Barack Obama’s official website; using the blue, red, and white color as the main color palette. The secondary color would be more of a greenish color as a complementary color. It would also use the similar style of graphic, button, and icon. To add a level of credibility the website would also include some sort of movie of Barack Obama.